The best descriptions answer all of a buyer's questions about your item and get them excited to bid or buy. Good descriptions add value to your item and boost sales price. When you write the description, always answer these questions:
What is the item?
What material is it made of?
When was it made?
What company/artist/designer/author made it?
What condition is it in?
Is the item new, used, or still under warranty? Be sure to mention any flaws or repairs.
What are its dimensions?
What country/location is it from?
Does it have any notable features or markings?
Does it have a special background or history?
Finally, be sure to spell-check for a professional impression.